How Twitter responded to the new iPhone5

Posted on Friday, September 14, 2012

Some fascinating research from Computer Science Professor Derek Ruths about how the Twitterverse responded the launch this week of Apple’s new iPhone 5. Ruths and his team processed more than 30 million Tweets generated on Wednesday, the day of the launch and measured a variety of trends. They looked at gender breakdown, where the chatter was coming from and hot topics. There were also some surprising findings in terms of language and the sheer volume of interest in this event. To read more on this fascinating story, go to Ruths’ infographic.

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